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Tracking Diversity Social Media Toolkit

Tracking Diversity: The Green 2.0 Guide to Best Practices in Demographic Data Collection is a roadmap for organizations focused on diversity, justice, and inclusion initiatives by providing support for strategic planning, assessing the growth of staff and boards, and analyzing the metrics of demographic data collection. This guide will increase the capacity and ability of all organizations to capture this important information.

Green 2.0 Communications Contacts

Raviya Ismail, Communications Manager – rismail@diversegreen.org
Shao Zhi Zhong, Digital Marketing Manager – shao@diversegreen.org

Link and Social Media Handles

Tracking Diversity Guide Link: https://bit.ly/3g5loSb 
Twitter: @DiverseGreen
LinkedIn: @Green 2.0
Facebook: @DiverseGreen

Hashtags

#DiversifyGreen
#Transparency
#TrackingDiversity
#DEIJ

Graphics

Social Media Language

Tweets:

  • Are you an NGO or foundation looking to accelerate #DEIJ at your organization? Check out this new guide @DiverseGreen released to maximize your data collection efforts. https://bit.ly/3g5loSb #DiversifyGreen
  • Questions about when to collect demographic data? One tip is through the onboarding period for new staff and leadership. Learn more best practices through this new @DiverseGreen #TrackingDiversity guide here: https://bit.ly/3g5loSb
  • Should respondents self-report their demographic data? Answers to this question and many more best practices for #TrackingDiversity through the new @DiverseGreen guide here: https://bit.ly/3g5loSb

Tweets for Foundations:

  • #TrackingDiversity is imperative to determine if your funding is reaching intended communities. Learn more through this new tool released by @DiverseGreen https://bit.ly/3g5loSb
  • NGOs and foundations who have asked for help in data collection efforts now have access to a new @DiverseGreen guide that offers best practices and other support. https://bit.ly/3g5loSb #Transparency #DiversifyGreen

Posts for Facebook:

  • @diversegreen is committed to #DiversifyGreen with a new tool to help NGOs and foundations do just that! This guide is designed to 1) support data collection efforts and 2) fill the gap in the field of demographic data collection in the environmental sector. #Transparency https://bit.ly/3g5loSb 
  • @diversegreen new #TrackingDiversityguide is a roadmap for #DEIJ initiatives, provides support for strategic planning, assesses staff and board growth, and analyzes the metrics of demographic data collection. This guide will increase the capacity and ability of all organizations to capture this important information. #Transparency #DiversifyGreen https://bit.ly/3g5loSb

Posts for LinkedIn:

  • @Green 2.0 is committed to #DiversifyGreen with a new tool to help NGOs and foundations do just that! This guide is designed to 1) support data collection efforts and 2) fill the gap in the field of demographic data collection in the environmental sector. #Transparency https://bit.ly/3g5loSb
  • @Green 2.0‘s new Tracking #Diversity guide is a roadmap for #DEIJ initiatives, provides support for strategic planning, assesses staff and board growth, and analyzes the metrics of demographic data collection. This guide will increase the capacity and ability of all organizations to capture this important information. #Transparency #DiversifyGreen https://bit.ly/3g5loSb